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課程大綱 |
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- Oracle Social Relationship Management Cloud Servic
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Oracle?Social?Relationship?Management?Cloud?Service?2014?
Certified?Implementation?Specialist培訓(xùn)
培訓(xùn)內(nèi)容:
1、Oracle?Social?Relationship?Management?-?Platfrom?Overview
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Describe?SRM?tools?and?subcomponents
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Describe?the?features?and?functions?of?the?SRM?platform
2、Oracle?Social?Relationship?Management?-?Workflow?and?Automation?Set-up?and?Configuration
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Describe?Workflow?&?Automation?features?and?functions
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Configure?Social?Engagement?&?Monitoring?Cloud?settings?(channels,?users,?permissions,?
automations?and?plugins)
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Configure?Social?Marketing?Cloud?account?settings?for?the?My?Profile?and?Resource?Tabs
3、Oracle?Social?Relationship?Management?-?Social?Marketing?Cloud?Product?Area?Configurations?
and?Features
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Create?a?post?in?Publish
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Take?actions?on?post?in?Publish?(preview,?quick?edit,?full?edit,?copy,?copy?a?suggested,?
or?remove?the?post)
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Configure?the?Admin?Tab?settings?in?Publish
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Create?and?attach?coupons?and?polls?to?social?streams?with?Publish
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Create?and?post?a?Custom?Wall?App?with?Publish
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Describe?how?to?use?Dynamic?Link?Tracking?
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Set?up?Dynamic?Link?Tracking?in?Admin
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Create?a?Tracking?URL?on?the?Create?a?Post?Page?(CAPP)
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Create?Open?Graph?Objects?and?custom?domains
4、Oracle?Social?Relationship?Management?-??Social?Engagement?&?Monitoring?Cloud?Product?
Configuration?and?Features
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Explain?how?to?view?messages?on?the?Monitor?Tab?in?Engage
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Perform?messaging?actions?available?in?Engage?
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Filter?messages?in?Engage
5、Oracle?Social?Relationship?Management?-??Social?Marketing?Cloud?Listen?&?Analyze?
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Describe?the?metrics?and?what?data?the?charts?show?on?the?Facebook?Dasboard?in?the?Resources?Tab
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Describe?the?data?and?types?of?interactions?reported?in?the?Facebook?Engagement?section?of?the?
Resources?Tab
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Describe?the?three?types?of?metrics?reported?in?the?Facebook?Visibility?section?of?the?Resources?Tab
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Explain?how?to?use?the?Resources?Tab?in?Listen?&?Analyze
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Explain?how?to?use?the?Social?Campaigns?Tab?to?anlayze?the?performance?of?published?posts?
6、Oracle?Social?Relationship?Management?-???Social?Engagement?&?Monitoring?Cloud?Listen?&?Analyze?
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Create?and?manage?Topics?
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Create?and?edit?Topics?in?a?Bundle?
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Explain?how?to?use?the?Dashboads?Tab?to?analyze?data?
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Run?and?export?reports?for?internal?user?activity
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Run?and?export?post-level?data?for?Facebook?and?Twitter
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Run?and?export?page-level?data?for?Facebook
7、Oracle?Social?Relationship?Management?-?Content?&?Apps?
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Build?a?view?in?Content?&?Apps??
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Create?a?brand?template?in?Content?&?Apps
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Connect?a?view?live?on?Facebook?in?Content?&?Apps
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Customize?a?view?in?Content?&?Apps
8、Oracle?Social?Relationship?Management?-?CX?Solution?Integration?Configurations
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Explain?the?Oracle?Customer?Experience?vision
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Configure?SRM?integrations
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